Multi-layer PP bottles better protect beverage nutrition
Based on the promotion of the Ensure shake product line, Abbott selected a multi-layer PP bottle for this beverage to protect the beverage's nutrients from being lost. Ensure products contain a variety of vitamins and minerals, and their nutritional value can better meet people's health needs.
For health food and drug manufacturers, PP bottles are also the best choice for hot filling, because the combination of polypropylene and steel not only improves the quality of the product, but also increases its reuse rate. Effective sterilization.
The outer packaging of the beverage bottle is made of polyethylene terephthalate (PETG), which can be shrunk and printed by eight-color gravure printing. The specific color and treatment depend on the different characteristics of the shaking product.
Abbott also updated the product label to ensure that consumers can more easily find the products that fit their health needs. The newly packaged design not only clearly identifies the nutrient content, but also makes the entire series of product mix look uniform.
The design concept of this label is mainly derived from Abbott’s market research. The survey results show that among 6,000 consumers, customers aged 45 to 64 and 65 to 74 tend to choose products that can slow down their different health problems, such as muscle strain, poor health immunity, and osteoporosis. Wait. Abbott also said that this new design will also help them keep up with the pace of market development.
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