Color is an attribute of nature. Human vision has special sensitivity to color. When people observe scenery, the first visual impression is color perception, which determines the aesthetic value of color in visual arts. In the visual arts, colors often have the power to take the lead. Therefore, in practical art, there are often saying that “look at the colors, look at the flowers, look at the colors, look at the flowers, and see the seven-point color three-point flowerâ€.
According to the above rules of visual color, the color processing of timeliness and printed images of packaging products should follow four basic standards in order to achieve optimal color reproduction.
1. Good color reproducibility: Emphasizes the gray and color in the printed image to reproduce the original hue accurately.
2. High color saturation: emphasizes that the color is saturated and bright, even to an excessive degree.
3. Strong color brightness: emphasis on bright colors, especially the main part of the color should achieve the best visual brightness.
4. Many natural colors: visual psychological color, photographers call it artificial colors. Emphasizing color should not only meet the oriental aesthetic aesthetics, but also meet the requirements of the times.
In summary, the color requirements of this type of product are that it is necessary to faithfully reproduce the original color, but also higher than the original color, in line with people's psychological color, emphasize the saturation and brightness of the color, highlight the appeal of the color, so that The color of the print gives a vivid, bright, refreshing and pleasing visual effect.