Visual Design - Innovation and Originality

In the field of visual art thinking, the creation of art always emphasizes continuous innovation, and emphasizes distinctiveness in many aspects such as the style, connotation, form and performance of art. Unsatisfied with the status quo, it is not conceited, unconventional, and innovative. These are the lifelong pursuits of artists. Unconventional is a very unique method in visual art thinking. When the artist sees, hears, and touches something in his creation, he/she expands his thoughts as much as possible, allows his thinking to go beyond the routine, find out different views and ideas, and give him the latest nature. And the connotation makes the work from the external form to the internal artistic conception show the author's unique artistic insight.

The new standardization and creation method requires that artists do not obey the established thinking in the art thinking, adopt flexible and flexible thinking tactics, and jump from one basic point of thinking to another in multiple directions and jumping.

Those who travel in the base of thinking space represent the elements of thinking, such as the style, genre, color, pattern, theme, material or texture that need to be considered in the creation of visual arts. One more point of thinking, one more creative thinking, the artist to find the latest and best solutions from a number of ideas.

The unconventional visual arts thinking training emphasizes the performance of individual characters. If there is no unique personality feature in any artistic work, it will easily flow into plainness and fall into disregard. Personality is the vitality of art. Zheng Banqiao of the Qing Dynasty was a highly individualized painter and painter, especially his calligraphy of ink palm bamboo and Banqiao. It was different from ordinary people and was praised by the world. He has such poetry in the innovation of calligraphy and painting: “Census is simple and three autumn trees, lead the different standard new February flowers”. Full personality expression belongs to individuals and their objects, and lies in the specificity, uniqueness, and awareness of free development of artistic creation. The aesthetic needs of artistic creation are not repeatable. For the same artistic image, each person's feelings are different. Each has his own aesthetic experience and shows people's personality characteristics.

People think independently in different ways of thinking and build different aesthetic images in their hearts. If the painters face the same object and create, the works drawn will still be different, because everyone has their own unique spiritual experience and aesthetic experience.

The innovative visual arts thinking ability can also be obtained through training methods of visual illusion and contradictory space modeling. In daily artistic creation, people are often accustomed to accepting the visual image of convention and ignoring the method of variability. However, if the artwork does not always look the same, it can be annoying.

The optical illusion method in flat design reflects a unique creative idea to some extent. Optical illusion, also known as misinterpretation, refers to the sensory illusion caused by external stimuli under certain conditions. If we see another column that we just started on a parked train, we will mistakenly believe that the train we are riding in has started. This is a illusion that people feel the moment. There are two equal-length parallel lines in the wrong view of Muller Leyle. The two ends of the line have oppositely-directed guide lines, guiding people's visual direction in different directions, and making people produce short-term offline printouts. Long illusion.

Similarly, originally perfectly parallel lines, which are divided and cross-arranged with line segments in different directions, respectively, lead to visual guiding force due to the repetitively arranged lines, resulting in misalignment of orientation of the line arrangement, non-parallel feeling, and even a sense of line segment bending. . When we are creating, we can try illusionism and consciously misinterpret some of the visual images that people are accustomed to, such as using the direction of lines, interspersing lines, comparing the size of figures, and reversing maps. Irrational graphics and other methods make people have an unnatural visual illusion and achieve a unique and varied artistic effect.

Contradictory spatial modeling training is one of the more complex forms. The contradictory space is a kind of special three-dimensional illusion space expressed in the plane space. When people look at this kind of graph, they look completely rational at first glance. After careful observation, they find many unreasonable contradictory spatial forms. Such as the side of the Los triangle, contradictory shape, sloping line irrational shape, etc., are typical works of contradictory space. In the field of art design, the use of contradictory spatial forms is very extensive. The method of paradoxical spatial modeling training can cultivate the artistic designer's characteristics of interest, individuality and innovation in rational thinking.


Author: Chen Dianguo

Source: Art Design Network