As an industry, the packaging industry has undergone profound changes in people's understanding of it. Packaging is no longer just a product identity and the role of protective goods. Packaging represents more corporate image and corporate culture. In a sense, the development level of a country's packaging industry is an important indicator of its industrialization level and social development level. With the continuous improvement of China's economic marketization level and its integration with the international community in a wider range of fields, in particular the accession to the WTO, these have brought both good development opportunities to the packaging industry and the packaging industry is facing severe challenges.
With the rapid development and increasing popularity of Internet technology, and accelerating the breaking down and restructuring of the existing international economic order and structure, the packaging industry will inevitably be under pressure from competition in the new economic environment. Therefore, using and relying on Internet/Intranet technology is an important way for the packaging industry to obtain and process market information and improve business management level.
How the packaging industry uses Internet technology to enhance its innovation ability and management level, in order to promote the company's production and operation activities; improve enterprise efficiency; meet the requirements of market competition, is an urgent problem to be solved. This article explains the necessity and urgency of the establishment of a corporate Internet/Intranet in the packaging industry by analyzing the status quo of the packaging industry and the broad areas opened up by the Internet/Intranet. It also analyzes the selection methods of the Internet/Intranet construction plan and further discusses packaging through an example. The composition of the industry enterprise Internet/Intranet.
1. Status Quo of Information Processing in the Packaging Industry With the development of the market economy, the market environment is constantly changing and unpredictable, regardless of the sales package, transport package, life data package, and production data package of the product. Packaging products and packaging materials are presented with multiple varieties, replacements, design and short production cycles. However, the author believes that most packaging companies in China do not adapt well to the changes in this market. The current status is as follows:
(1) Due to the restriction of production areas, closed packaging companies lack internal information exchange between enterprises and enterprises. At the same time, enterprises are weak in acquiring, analyzing, and processing information;
(2) The information is narrow Because the company's Internet/Intranet has not been established, it is not timely to learn about the latest developments in the domestic and international packaging industry, such as the latest packaging design, packaging materials, packaging machinery, etc., and thus cannot predict and analyze the market in time;
(3) Poor market adaptability cannot make good use of the numerous information provided by computer networks to develop and design product packaging. Product design and development have low levels and long periods, and it is difficult to meet rapidly changing market needs.
(4) The information processing methods Lagging behind some enterprises still stay in the traditional MIS (management information system) + LAN mode, and some still stay at the stand-alone level, and even some companies do not use computers at all.
2. Functions and Features of Intranet/Internet The importance of the Internet as a global-wide international interconnection network is self-evident. In particular, the WWW provides a complete graphical connection, providing complete search for other network resources and tools. The quick solution has become an excellent solution for enterprises to publish information and obtain necessary information.
Intranet is a new type of enterprise network combining traditional enterprise LAN and Internet technology. It is an infrastructure based on Internet technology for internal enterprise information management and internal information exchange. Its characteristics are as follows:
(1) Although the intranet is still an intranet (or a wide area network connected to multiple LANs) within an enterprise, the application mode is changed from the client/server (C/S) mode of the traditional LAN to the browser/server (B/S) mode. As a result, corporate users can access information from Web servers through an intuitive, easy-to-use browser.
(2) The method of information exchange on the Intranet is fundamentally different from the traditional MIS. Its Web technology publishes information in hypertext and multimedia formats and can integrate text, images, sounds, and animations organically. All users can immediately see this information through the browser, and truly realize the timely, convenient, and quick release of information.
(3) The information in the intranet is mainly the internal information of the enterprise. Most of the business content of the enterprise is stored in the database server of the enterprise. Therefore, Intranet can reflect the content of enterprise databases and the service content of various information of enterprises in real time, dynamically and interactively.
(4) The Intranet is based on the TCP/IP protocol, which can span almost all current system platforms. Any user's computer platform can access the content of the enterprise Web server as long as the browser is installed.
(5) The Intranet's service scope is mainly for computer users in the enterprise, and the Internet is a computer user for the entire world. Therefore, intranets have strict rights control over accessing users. Unauthorized external users cannot access the intranet to obtain other internal resources of the enterprise. Therefore, Intranet's firewall technology can effectively ensure the security of internal corporate information.